After 2008, no other series were produced. Although Mattel tried to reignite the novelty factor by introducing the Mod series (Series 5) and the Jumbo Cube Series, the crude game play and the relatively high asking price ended seriously affect the sales of the Cube World series.
But due to the relatively good success of the Cube World franchise, Mattel would continue the production of new series of Cube World under the Radica brand.Īgainst all odds, the Cube World survived 3 years and spanned 22 different cubes. October 3, 2006, Mattel acquired Radica Games Limited. The stick figures inside the cube would then interact with each other. All cubes had magnetic contact on all four sides which allow them to be connected to up to four other cubes. The main selling point for these games was their ability to interact with each other. Each cube is a small handheld video game with very basic game play, reminiscent of the Nintendo’s Game & Watch. The first series of 4 Cube World games were released in 2005.
In the late 1990s, the company added more electronic games to its portfolio and by 2005, they decided to release Cube World, a series of handheld games that could interact with one another. Radica Games Limited was founded 1983 and was mainly known for producing g electronic souvenir games for casinos. Publisher: Radica Games Limited / Mattel / Bandai Manufacturer: Radica Games Limited / Mattel Country of Origin: United States of America
